Saturday, January 8, 2011

AT&T Gives Away iPhones To Battle Verizon iPhone

AT&T Gives Away iPhones in Battle versus Verizon iPhone

Expecting to lose a significant portion of its market share on the soon coming official announcement by Verizon and Apple that the iPhone will be sold by Verizon, Apple has decided to make the customers decision to stay with AT&T a bit easier by giving away iPhones.

A source close to AT&T says "It's a must have strategy.  For years we have been the exclusive retailer of the iPhone which without coincidence is our best seller.  Our monopoly on the iPhone will soon be over, so we feel the time is right to give current and future AT&T customer a nice incentive to continue with or start using our services." 

So far, this gamble is paying off for AT&T.  By giving away iPhones with multi-year contracts will be able to weather the storm of a possible mass exodus of subscribers.

To be noted, the Original iPhone (AT&T version) is a GSM phone and Verizon's iPhone will be CDMA.  These iPhones will not operate on the competitors carrier network due to this technical difference.

AT&T has partnered with Bobbing For Apples for their iPhone Giveaway promotion.  Read more about it here: Apple iPhone 4 Giveaway.